Project: Rocky Mountain Southwest Emmy Awards
Challenge: Give the Southwest Emmy Awards a much needed facelift and infuse a sense of Hollywood glamour, excitement, and production.
Solution: I was thrilled to take over the Project Management of the Emmy Awards. I called in favors from my production friends to help build a stage like they have never seen before. I moved the venue to the newly renovated Valley Ho Hotel in Scottsdale, AZ; lost the sit down dried chicken dinner and opted for a poolside cocktail party with heavy hors d’oeuvres; partnered with local events magazine 944 to create a post awards show VIP Party at a Scottsdale Nightclub; arranged for gift bags from local businesses; and hosted the event.
The Results: Attendance jumped from 300 people the year before to 550. Ticket prices dropped $45. The event was shortened by 45 minutes. It was a total success!