CREATIVE DIRECTION
As Creative Director for my clients, I am able to pull from my experience to help express the vision they have of their business to the world. I am able to use the many tools I have learned over the years to come up with creative and unique solutions to the challenges their business has faced. I am also able to guide them and offer advise from experiences that have worked for me in the past. I employ a holistic approach, examining their business from many different angles which helps deliver a high-end, effective and cohesive message.
CREATIVE DIRECTION
As Creative Director for my clients, I am able to pull from my experience to help express the vision they have of their business to the world. I am able to use the many tools I have learned over the years to come up with creative and unique solutions to the challenges their business has faced. I am also able to guide them and offer advise from experiences that have worked for me in the past. I employ a holistic approach, examining their business from many different angles which helps deliver a high-end, effective and cohesive message.
Client: Frightmare Haunted Attractions
Challenge: To build a Haunt from the ground up and introduce it to the community.
Solution: For this project I created a creepy look and feel to help build excitement and attendance for Frightmare Haunted Attractions. We advertised on social media, in local movie theaters, as well as partnering with a local pizza restaurant to help get the word out. I was also in charge of training and managing the event staff.
Client: The Bella’s Family of Businesses
Challenge: To rebrand a family of businesses where their branding would work alone and together as a family.
Solution: For this project I was in charge of rebranding one existing business, and designing the look and feel of their three additional businesses. I built out complete graphics packages that included websites, business cards and collateral (invoices, new hire documents, etc.), and social media elements. I was also Director of Operations for of one of the businesses, Bella’s Global Solutions.
Client: Gregory Jamiel : Healing Ceremonies & Processes
Challenge: To develop a brand that was uplifting and trustworthy.
Solution: This is a project of love for me. During the recession, I had the fortunate opportunity to reinvent myself so I took a leap of faith and opened two yoga studios in Portland, OR. They became so successful that I was able to teach yoga workshops and ceremonies all around the world. This eventually evolved into teaching workshops and trainings online, and eventually morphed into making my show, ‘Explore & Exhale’ a reality! Through this experience, I developed my logo, and branding elements, organized international travel and events, and everywhere I went I was able to reinforce my brand in a positive and accessible way.
To learn more about my other love, click here.
Client: Explore & Exhale Show
Challenge: To develop a show that would eventually get picked up and aired on a major network.
Solution: This project is extremely close to my heart, and it was a beautiful process to fall back on my skills and experience to build this entire show from conception to completion. I directed all areas of this project since it was a one man show. I arranged the international travel, scheduled people to interview, filmed, edited, produced, hosted, and created all the graphics for this. It is a pleasure to witness a dream become reality in a process like this. We almost got this show on the Oprah Winfrey Network as well!
To learn more about the show, click here.